The Third International Conference on Applied Hair Science will give the hair care industry an innovative, sophisticated forum to discuss ideas, learn cutting-edge techniques and methods, and radically enhance the quality and efficacy of their products. International panelists, presenters, and attendees will meet to study and talk about significant topics to the raw material and product industries. Lectures by acclaimed leaders of hair science and technology will cover fundamental principles as well as contemporary experimental techniques. Oral presentations and poster sessions will supplement keynote lectures.

Research Topics

• Chemical, physical, and surface properties of hair
• Measurement of consumer-desired attributes, such as luster, body, and smoothness
• Fundamental mechanisms of hair damage and its prevention
• Correlation of quantitative measurement techniques to subjective customer perception
• Performance of active ingredients and how it is affected by variations such as ethnic hair type
• Influence of formulation components, such as surfactants, emulsifiers, emollients, on hair care actives
• Evaluation of deposition of actives on hair
• Standardized testing to accurately and reproducibly substantiate label claims in hair care products
• Ethnic hair studies
• Hair photodamage and its prevention by sunscreens
• Environmental effects on hair
• New developments in gentle hair dyes and permanent waves
• Improved color retention and UV stability in hair dyes
• Instrumental methods for examining hair damage
• Modeling heat and mass transport in hair
• Predictive modeling of polymer performance in shampoo formulations